MaaS Global, a Finnish startup that wants to bring a multi-modal subscription transport service to cities globally, has raised €29.5 million ($33 million) in a round of funding from BP Ventures, Mitsubishi Corporation, and Nordic Ninja — a Japanese VC fund that specifically invests in Nordic companies. Founded out of Helsinki in 2015, MaaS Global is better known for its mobile app Whim, which offers a range of subscription and pay-as-you-go plans allowing city travelers to book (and pay for) buses, trains, taxis, bikes, rental cars, and more — all from a single app. Whim originally launched in its native Helsinki back in 2017, and it has since expanded to a handful of cities across the U.K., Belgium, and Austria. With another $33 million in the bank — taking its total funding to date to around $60 million — the company is well-financed to continue scaling its business to new markets in 2020. These will include the U.S., Japan, Singapore, and additional European cities.
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